Hi, I am Sonali Bose

I help eCommerce brands & small businesses drive revenue with paid acquisition and website optimization.

Get more sales, lower ad costs, and improve conversions with a data-driven ad strategy and technical enhancements.

About Me

I help eCommerce brands and small businesses grow revenue through paid acquisition and website optimization. With over a decade of experience, I specialize in Google Ads, Facebook Ads, LinkedIn Ads, and Amazon PPC, ensuring businesses get more sales, improve lead quality, and maximize ROI.
Beyond ads, I optimize websites for better speed, usability, and conversions, turning traffic into customers. Every strategy I implement is data-driven, performance-focused, and tailored to each business’s goals.

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For Agencies & Partnerships

If you’re an agency looking to improve client results, I bring expertise in paid media, funnel optimization, and team leadership to drive success.

Whether you need to scale your business or just want to chat, my DMs are open!

Transparent Pricing, Real Value

No guesswork—my pricing is upfront, clear, and delivers true ROI. You get high-quality service at real value for money, with a pricing card to match.

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Specialist, Not a Generalist

Unlike agencies that do it all, I specialize in performance marketing and website optimization. That means expert-level strategy, not a one-size-fits-all approach.

No Long Contracts, Just Results

I don’t lock clients into long-term contracts because I believe in earning trust through performance. Stay if you love the results—leave anytime if you don’t (but you won’t want to!).

Full-Funnel Expertise

I don’t just run ads—I optimize your entire funnel. From Google & Facebook Ads to website performance and CRO, I ensure your traffic actually converts into sales.

Work Experience

Performance Marketing Manager

May 2021 – Oct 2023

Spearheaded high-impact digital campaigns, driving a 200%+ increase in B2B/SaaS leads, 50% higher enrollments in education, and 70% growth in e-commerce sales. Managed multi-platform ad budgets, leveraging data-driven insights for continuous optimization. Led teams and nurtured client relationships, consistently exceeding marketing and revenue goals.

Digital Paid Ads Manager

Feb 2019 – May 2021

Optimized paid media campaigns, boosting conversions by 35% and ROI by 40% while cutting costs by 25%. Managed a six-figure ad budget, leveraging market trends and advanced analytics for top-tier performance. Streamlined processes to deliver campaigns 20% faster without compromising quality.

Digital Paid Ads Manager

Nov 2017 – Jan 2019

Managed PPC campaigns across nine locations, driving a 140% lead increase while reducing cost per lead by 125%. Collaborated with design/web teams, leveraged Google Analytics & SEMrush, and implemented tracking strategies for data-driven decisions. Optimized ad spend and campaign performance, working directly with the CEO on budget strategies.

What Services I’m Providing

I help growing Shopify brands & local businesses get more customers without wasting ad spend.

Paid Acquisition Channel Management

Expert management of Google Ads, Meta Ads (FB & IG), LinkedIn Ads, and Amazon PPC to drive revenue efficiently and reduce wasted ad spend.

eCommerce Website & Landing Page Optimization

Improving site speed, user experience (UX), and conversion rates to turn visitors into paying customers.

Analytics & Reporting

Advanced tracking, attribution, and reporting setups for clear insights into campaign performance and business growth.

Creative & Ad Optimization

A/B testing and refining ad creatives, copy, and visuals to boost engagement, lower CPA, and drive more sales.

Why Choose Me?

I help growing Shopify brands & local businesses get more customers without wasting ad spend.

Specialist, not a generalist

Results-driven strategy

Full transparency & regular reports

Free audit to identify hidden opportunities

Working Process

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My Portfolio

What My Clients Say

I had the pleasure of working with Sonali as our Ads Specialist, and I can confidently say that her contribution to our team was nothing short of exceptional. Sonali possesses a keen understanding of the intricacies involved in digital advertising, and her thoughtful approach to ad spending has significantly enhanced our ROI.

Under Sonali’s management, our account witnessed remarkable success, thanks to her strategic planning and relentless focus on maximizing returns. Her ability to analyze data, coupled with her creative problem-solving skills, enabled us to achieve our objectives efficiently and effectively. Sonali’s dedication to not just meeting, but exceeding expectations, makes her an invaluable asset to any team.

For those looking to amplify their digital advertising efforts and drive meaningful results, I cannot recommend Sonali highly enough. Her expertise, coupled with her collaborative and thoughtful approach, will undoubtedly be an asset to any organization.

Shenglong You
CEO, Thurso Surf

Sonali provided amazing growth marketing service. She was professional, knowledgeable and effective when it comes to the digital channels. After working with her, we saw great success and growth with business.

Ziv Zou
Marketing and Communications Specialist
CMU College of Makeup Art & Design

Stay In Touch

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